Advertising with GatherDC
GatherDC is the premier resource for Jewish 20s & 30s in the DC area. We offer the following advertising opportunities to reach our highly engaged, hyper-local audience. This is the perfect outlet to successfully promote events, organizations, and experiences that may interest young adults in DC’s Jewish community (e.g. Shabbat dinners, graduate school programs, wedding vendors, realtors, bars, restaurants, fitness studios, etc.)
Space is limited, so please reserve your ad space as far in advance as possible. To reserve your ads, email Allison.
Our weekly newsletter reaches over 6,500 opted-in people in their 20s/30s every week. It keeps our followers in the know with local Jewish events, blog posts, and more.
- Newsletter sponsored box: $150/newsletter ($125 non-profit rate)
- Specs needed: 15-25 words of content; 500 x 500 JPG/PNG; URL.
- Guest blog: $100 ($75 non-profit rate)
We have over 5,300 followers across our social channels. Most of our highly engaged followers are young adults in the DC-area. Our Facebook page reaches ~17,000 young adults monthly. 90% of our followers are in their 20s/30s, and 60% of our followers live in the DMV.
- Facebook post: $65 ($45 non-profit rate)
- Specs: 1200 x 628 px JPG/PNG image + 1-2 lines of text + URL
Note: Slight edits may be made to ad content at GatherDC’s discretion.
GatherDC features events, organizations, and topics based on editorial discretion. For guaranteed promotion, paid advertising is available. We delineate paid content as “Sponsored” or “Paid Ad” or “#Ad” on our newsletter, blog, and on social media. The views and opinions expressed by the organizations and individuals who advertise with GatherDC do not represent those of the organization GatherDC and/or any/all contributors to GatherDC. We reserve the right to refuse or terminate advertising to any advertiser that misleads, offends, engages in or depicts hateful speech, bullying, violence, illegal activity, drug use, or excessive drinking.
GatherDC does not promote one form of Judaism over the other and does not represent or endorse any political views as an organization. We accept submissions across the spectrum of political, religious, and philosophical differences. Advertising submissions that violate our policy will be rejected.
All ads are subject to the review and approval of GatherDC staff. We reserve the sole right to request modifications to any ad, and to reject or remove any ad that does not comply with our policy.
WHY WE CHARGE FOR ADVERTISING
GatherDC charges for advertising because being an impartial organization in Jewish DC is essential to our mission. Charging for ads ensure that we don’t prioritize one group, organization, event, or synagogue over the other (in addition to helping us raise much needed money for our organization). Before we charged for advertising, we had no way of discerning between which groups/events we would feature on our platforms besides who reached out and asked first and certainly could not feature them all. We felt this was not fair to our community members or the organizations we are trying to uplift. So, we include all calendar events on our website and in our newsletter free of charge as a way for organizations to promote their events fairly to community members, and separately charge for paid advertising for more significant features.
If our listed pricing is outside of your budget, we would be happy to work together to come up with a price that works better for you/your organization.
GatherDC will provide you with advertising analytics when asked for this information. We track the open and click thru rate with ads placed in our newsletters, the viewership of ads and sponsored posts on our website, and the reach, impressions, and engagement with social media ads.
Contact GatherDC’s Communications Director Allison Friedman at email@example.com if you are interested in advertising with us.